Strategic brand consulting & design

We’ve been developing brand strategies and products for 40 years, with a focus on creating USPs that drive companies’ success. In highly differentiated markets, it’s crucial for businesses to have intelligent, unique design that sets them apart. Our dependable solutions give our customers – with whom we cultivate trusting, long-term partnerships – a vital competitive edge. Depending on requirements, we can either provide specialist services or take a holistic approach.

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The team

Our team with about 40 employees includes a mix of talented youngsters and seasoned veterans, some of whom have been with us for over 20 years, who pool together expertise from a variety of disciplines in order to come up with solutions. This interdisciplinary team brings together designers, art directors and business management specialists. Our partners thus benefit from expert consultancy services, targeted creativity, streamlined coordination and efficient project management.

Success with strategy

Every project starts with a solid and tailor-made strategy. We carry out meticulous market and brand analyses, explore and evaluate individual requirements and utilise our many years of industry expertise. By pooling together a wide spectrum of different strengths, our interdisciplinary team generates tangible benefit: a process of mutual dialogue leads to resilient, visionary ideas for brands and products.

Projects Strategy

Innovation through design

We understand design as an overarching concept. Each new project is approached with great sensitivity, an eye for timeless, often archetypal forms, superlative technical finesse and artisanry, and a flair for functionality, innovation and durability. With long lifecycles, measurable success and several prestigious design awards to their names, the product lines we design are testament to our exceptional instinct for trends.

Projects Design

Architecture creates living spaces

We design places that focus on people and make corporate identity tangible – whether this be in an office building, a restaurant or at a representative trade fair stand. Wherever living conditions and practices differ, innovative solutions are required. We set new benchmarks with visionary studies and architectural concepts – and create the basis for tailored adaptations.

Projects Architecture

Design management

With our global network, we open up the possibility of integrating external creatives into the design process. To do this, we coordinate the entire collaboration and manage all processes centrally. Comprehensive research, a detailed briefing and secured interaction form the foundation whenever we support products on their way to market launch and beyond.

Projects Design Management

The aesthetics of communication

Brands are living systems, which we develop and cultivate with solidly grounded communication strategies. To ensure a clear positioning and sharply defined profile, we vividly highlight brands’ qualities and values in appealing, emotionally engaging brand messages. And we do so regardless of whether we’re working on a one-off print and online communication project or developing an entire corporate design or campaign.

Projects Communication

Reaching people with PR

We develop and communicate brands’ core messages – for the trade and consumer press, for industry networks or for influencers who reach broad audiences on social media. Our PR services, delivered in collaboration with our partners, cover a wide spectrum, from concerted product campaigns to event management.

Projects Public Relations

Join the sieger design team

Every successful project starts with people who throw themselves into a new task with passion. If you too would like to help us develop the brands and products of tomorrow, we’d love to get to know you. At our family-owned business, you can expect a highly professional working environment, interdisciplinary teamwork and varied, interesting projects.

Jobs (German page)